Riadh Jeljeli, Ph.D

Assistant Professor

Al Ain Campus

+971 3 7024971

riadh.jeljeli@aau.ac.ae

Biography

 

Committees Service at the University/College Level:

  • Coordinator for E-learning development committee (AAU)
  • Committee member for AQAS Accreditation
  • Committee member for  Accreditations
  • Coordinator for Internship 
  • Coordinator for Library committee (AAU) 
  • Coordinator for E-learning development committee (AAU)
  • Coordinator for Scientific Research, Congress and Events committee (AAU)
  • Coordinator for Students affairs committee (AAU)
  • Coordinator for Research and Ethical considerations committee (AAU)
  • Coordinator for Community engagement committee (AAU)
  • Coordinator for Quality Assurance and Institutional Research Center (AAU)

 

Education

Ph.D. Information and Communication Sciences, University of Aix-Marseille, EJCAM, France. Major: Information and Communication Sciences Area of specialization: Information and Communication Technology

M.S Information and Communication Sciences, University of Aix-Marseille, EJCAM, France. Area of Concentration: Information and Communication Sciences

B.S Business Administration, University of Carthage, ESC Tunis, Tunisia. Bachelor of Science in Business Administration

Research Interests

  • Organizational communication
  • Crisis communication
  • Digital communication
  • social media and networks
  • Social media and gender
  • Web marketing
  • Public relations

Selected Publications

Peer-reviewed Journals:

  • Mazouz, A., Alnaji, L., Jeljeli, R., & Al-Shdaifat, F. (2019). Innovation and entrepreneurship framework within the Middle East and North Africa region. African Journal of Science, Technology, Innovation and Development, 11(6), 699–710. https://doi.org/10.1080/20421338.2019.1573959
  • Jeljeli, R., Alnaji, L., & Khazam, K. (2018). A comparison between moodle, Facebook, and paper-based assessment tools: Students’ perception of preference and effect on performance. International Journal of Emerging Technologies in Learning. https://doi.org/10.3991/ijet.v13i05.8091
  • Mazouz, A., Alnaji, L., Jeljeli, R., & Al-Shdaifat, F. (2017). Innovation and entrepreneurship framework within the Middle East and North Africa Region. AAU Journal of Business and Law, 1(1), 14–25. Retrieved from www.aau.ac.ae
  • Jeljeli, R., Khazam, K. S., & Alnaji, L. (2017). Are program learning outcomes helping students tackle employability issues in United Arab Emirates? Global Business & Economics Anthology, 1, 68–74.
  • Jeljeli, R. (2010). Hyperlinks and mediated communication of knowledge. International Journal of Information Sciences for Decision Making (ISDM), 39, 323–336.

  • Jeljeli, R. (2008). Social media and mediated communication of knowledge. International Journal of Information Sciences for Decision Making (ISDM), 32, 182–192. Retrieved from http://isdm.univ-tln.fr/articles/num_archives.htm#isdm32

                        

Conferences

  • Setoutah, S., & Jeljeli, R. (2019). The strategy of managing cultural diversity to develop creativity in a learning organization. In Cross-Cultural Communication Conference, 23-24 January. Abu Dhabi, UAE.
  • Mazouz, A., Alnaji, L., & Jeljeli, R. (2017). Innovation indicators and growth in the United Arab Emirates? In Paper presented at The Society’s 30th International Conference, 08-11 January. Abu Dhabi, UAE.
  • Jeljeli, R., Khazam, K., & Alnaji, L. (2017a). Are program learning outcomes helping students tackle employability issues in United Arab Emirates? In Paper presented at the Society’s 30th International Conference, 08-11 January. Abu Dhabi, UAE.
  • Jeljeli, R., & Mazouz, A. (2016). Knowledge management, and organizational culture: examining the relationship between the two concepts within the gulf region. In Paper presented at the International Conference For Academic Disciplines, 31 January-04 February. Al Ain, UAE.
  • Jeljeli, R., & Qaimari, B. (2016). Exploring the effects of social media use on the mental health of young adults: a case study from Al Ain University. In Paper presented at the International Conference For Academic Disciplines, 31 January-04 February. Al Ain, UAE.
  • Jeljeli, R. (2009). Liens hypertextes et communication médiatisées des connaissances. In TICEMED 2009 - 6th International Conference, Ubiquitous Learning, 28-29 May. Milano, Italia.
  • Jeljeli, R. (2008a). Contributions of the sociology of communication for the study of the impact of ICT on knowledge communication. In 18th AISLF Congress, 8-11 Jully. Istanbul, Turkey. Retrieved from https://congres2008.aislf.org/
  • Jeljeli, R. (2008b). Réseaux sociaux et communication médiatisée des connaissances. In L’humain dans la formation à distance: la problématique de l’interculture, 21-24 April. Sfax, Tunisia.
  • Jeljeli, R., & Guedri zied. (2008). Knowledge Management and organizational capacity: Case of Tunisian Post Office. In 76th ACFAS Congress, 5-9 May. Quebec, Canada.

Professional Experience

  • 2015 - Present: Assistant Professor, Al Ain University of Science & Technology College of Communication & Media, UAE.
  • 2007 - 2010: Assistant Professor, University of Carthage (TUNISIA) FSEG Nabeul 
  • 2007 - 2008: Assistant Professor, University of Carthage (TUNISIA) INSAT, University of Science & Technology
  • 2003 - 2007: Adjunct Professor, EM LYON Business School (FRANCE)
  • Courses Taught @ EM LYON Business School (France) - Postgraduate courses:
  1. Operations and supply chain management.
  2. Courses Taught @ FSEG.Nabeul (Tunisia) 
  • Undergraduate Courses:
  1. Introduction to  Management
  2. Management of Quality
  • Courses Taught @ INSAT (Tunisia) - Undergraduate Courses:
  1. Communication skills & self-knowledge

Teaching Courses

  •  Introduction to journalism 
  •  Mass Communication Law and Ethics
  • Mass Media in the UAE
  •  Introduction to Advertising 
  •  Introduction to Public Relations
  •  Protocol and Etiquette
  • Public Relations Management
  • Organizational Communication
  •  Printed Advertising
  •  Advertising Management
  •  International Public Relations
  •  Organization of Special Events
  • Planning Advertising Campaigns
  •  Internship (Journalism, Advertising, Public relations)
  • Integrated Marketing Communication
  • Case studies in Public Relations
  • Graduation Project in Advertising

Memberships

  • Media, Communication and Cultural Studies Association (MeCCSA), UK
  • Member of Canadian Association of Communication (CCA), Canada
  • Member of the Institute of Research in Information and Communication Sciences (IRICS), France