The Bachelor of Mass Communication in Journalism is designed to develop students' understanding of changes in the field of journalism (both locally and internationally) and to enable them to acquire the necessary knowledge and skills to work in the fields of publishing, editing, production, advanced research in journalism, including the impacts of an ever-evolving online space.
| No. | Program Learning Outcomes | Aligned with L7 QFE Descriptors |
|---|---|---|
| 1 | Lists the basic principles of journalism and of various types and means of promotion. | QFE 1,3 |
| 2 | Uses different curricula in the study issues, such as press releases and press search steps. | QFE 2,4,5,8 |
| 3 | Applies layout skills and displays the types, levels, components and requirements. | QFE 7 |
| 4 | Develops the skill of writing newspaper articles and differentiates between the different types of articles. | QFE 6,8 |
| 5 | Practices investigative journalist in the light of ethics and obligations. | QFE 11 |
| 6 | Applies models of specialized press positions of the process. | QFE 9,10 |
| 7 | Acquires the necessary skills in writing press releases for the various arts of preparing reports and news. | QFE 1,3 |
Course No
Course Title
CR.H.
Prerequisite
First: General University Education (33) CR.H.
(1) Compulsory Courses (27) CR.H.
0102120
Computer Skills
3
0201111A
Science and Life
3
0401120
English (1)
3
0401121
English (2)
3
0401120
0405100
Arabic Language
3
0406110
Islamic Culture
3
0408100A
Introduction to Psychology
3
0501170A
Fund. of Innovation and Entrepreneurship
3
0508203A
Scientific Research Methodology
3
(2) Elective Courses (6) CR.H.
The student is required to choose Only One course from each of the following groups:
(a) Society and Civilization (3) CR.H.
0406100
Arabs and Muslims' Contributions to Arts and Science
3
0408101A
Physical Education & Health
3
0409100
Ethical Awareness
3
0409101
Arab Society
3
0409102
Environmental Awareness
3
(b) Managerial Skills (3) CR.H.
0303100
Law and Society
3
0408103
Thinking Skills
3
0408104
Self-Assessment
3
0501100
Introduction to Time Management
3
0501150
Leadership and Teamwork
3
Second: Compulsory College Requirements (48) CR.H.
0102411A
Multimedia
3
0102120
0302430
International Organizations
3
0405312
Literary Criticism
3
0501200A
Principles of Management
3
0504200A
Marketing Management
3
0506423A
Web Design
3
0102120
0509100
Principles of Economics
3
0601200
Introduction to Journalism
3
0601201
Mass Communication Law and Ethics
3
0601200
0601202
Mass Media in the UAE
3
0602200
Introduction to Advertising
3
0509100
0602201
Introduction to Fine Arts
3
0602202
Digital Photography
3
0602203
Mass Comm. Research Methods
3
0603200
Introduction to Public Relations
3
0603201
Public Opinion
3
0603200
Third: Specialization Courses (39) CR.H.
(1) Compulsory Courses (30) CR.H.
0601310
Broadcast Journalism
3
0601200
0601320
Investigative Journalism
3
0601200
0601330
Journalism Layout and Design
3
0601200
0601340E
Photojournalism
3
0601200
0601350
Investigative Reporting
3
0601200
0601360E
Electronic Journalism
3
0601200
0601470
Specialized Journalism
3
0601200
0601480
Selected Topics in Journalism
3
90 CR.H.
0601490
Internship
3
90 CR.H.
0601499
Graduation Project
3
90 CR.H.
(2) Elective Courses (9) CR.H.
0601410
Editorial Column Writing
3
0601200
0601460
Social Media Journalism
3
0601200
0601471
Data Journalism
3
0601200
0601481
Journalism Campaigns
3
0601200
0602350
Graphic Art
3
0601200
0603202
The Art of Persuasion
3
0601200
Fourth: Free Elective Courses (3) CR.H.
-
-
3
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