Rahima Aissani, Ph.D

Dean, College of Communication and Media

Al Ain Campus

+971 3 7024970

Communication@aau.ac.ae

Biography

 

Academic and researcher in Communication and Media, holding a PhD in Media and Communication Sciences from Algeria University (2006), with honors.She has teaching experience in some Arab universities over 20 years. She taught at Prince Abdul Qadir University, University of Messila, University of Batna (in Algeria), University of Sharjah, and Al Ain University.

In addition to practical experience: in the production of a documentary, television and media training, She participated as an expert trainer in training courses and workshops in the field of radio and television work (preparation and production of radio and television materials, and programmatic presentation).

She has published five books, and more than thirty articles and specialized scientific studies, and has participated in nearly 30 international and local conferences (Algeria).

She is a member of local and Arab scientific societies (such as the International Council for Arabic Language, Arab Association for Media and Communication Sciences, and Gulf Radio and Television Corporation), and the editorial boards of some specialized scientific and academic journals (Al-Hikma Journal for Media Studies, the Journal of Arts and Humanities at the University of Batna).

Education

Ph.D. in Information and Communication Sciences, Faculty of Information and Communication Sciences, University of Algeria, June 2006.

Master of Sciences Communication, University of Annaba, Algeria(24,April 2000).

Bachelor of Information Sciences, University of Constantine (Algeria) June, 1996.

Research Interests

  • Mass Communication and Means.
  • Influence of the Media and Communication (Social and Cultural Systems).
  • Media Writing.
  • New Media.
  • The Skills and Effective of Communication

Selected Publications

Books:

  1. Rahima Aissani, Fawzia Al Ali (2015), Habits and patterns of Emiratis youth exposure to heritage programs in local TV channels (UAE), Hamdan Bin Mohammed Centre for Heritage Revival, Dubai, first edition.
  2. Rahima Aissani (2014), Introduction to Communication, library Falah, Dubai, United Arab Emirates
  3. Rahima Aissani (2010), Modern Communication and Impact of the Audio-visual Media, Radio and TV Gulf, Saudi Arabia.
  4. Rahima Aissani (2010), Globalization of Media and Their Impact on foreign Satellite TV viewers, the modern world of books, Jordan.
  5. Rahima Aissani (2008), Introduction to Information and Communication: Basic Concepts and new jobs in the Era of Globalization, the modern world of books, Jordan.

Journal Publication:

  1. Rahima Aissani, (2021), Arab Official Efforts to Raise Awareness of COVID-19: The Crisis and Emergency Risk Communication Model in the UAE, Scientific Journal of King Faisal University, Volume -Issue No.1-June 2021 (1442) .(In Scopus).
  2. Rahima Aissani, Mokhtar Elareshi, Riadh Jeljeli, (2021), Perceptions and Comparative of Media Education Curricula in Arab Universities, Elementary Education Online, Vol 20 (Issue 5): pp. 5732-5741. doi: 10.17051/ilkonline.2021.05.646. (In Scopus).
  3. Rahima Aissani, Ghaleb Awad ElRefae (2021):Trends of university students towards the use of YouTube and the benefits achieved; Field study on a sample of Al Ain University students, AAU JOURNAL of BUSINESS and LAW, Volume 5, No. 1. 
  4. Mahmoud Elbasir, Mokhtar Elareshi, Mohammed Habes, Rahima Aissani (2020),The Influence of Trust, Security and Reliability of Multimedia Payment on the Adoption of EPS in Libya, Multicultural Education, Vol. 6 No.5. (In SCOPUS).
  5. Rahima Aissani& Abdulrahman Dheyab (2020), Arab Youth Use of Twitter;  Site Preferences and  Motive“ s, Annals of the Arts and Social Sciences,  University of Kuwait, Volume 41, No. 557.
  6. Rahima Aissani (2019), The Ethics of the Content Administration in Facebook & Twitter, Analysis Study of the Policies and Conditions,The Arab Journal for the Humanities, University of Kuwait, Volume 37, No. 148.
  7.  

    Rahima Aissani (2018), The Ethics and legislation of the new media usein the United Arab Emirates, Analytical study of the Law “Combating IT Crimes,  AAU Journal of Business and Law, Vol. 2, No. 1.
  8. Rahima Aissani & Abderrahmane Abdullah (2018), The Motives for the Use of Twitter by Arab Youths, Communication Today, Scientific journal of the Faculty of Mass Media Communication at the University SS. Cyril and Methodius in Trnava, Slovakia, Vol. 9, No. 1.(in SCOPUS)
  9. Rahima Aissani (2018), Identity and Cultural Specificities in Virtual Societies, Journal of Media and Social Sciences for Specialized Research, Institute of Advanced Training and Studies, Malaysia, vol. 2. 

  10. Rahima Aissani(2016), Interactive forms for users of the social media of Arab youth, Arab Journal of Information and Communication Sciences, the Saudi Society of Information and Communication Professors, Riyadh, number (15).
  11. Rahima Aissani(2015), Role of the Internet and its applications in spreading rumors, Media researcher Journal, University of Baghdad, number (28), October 2015.
  12. Rahima Aissani (2015), Users of social networks in the Arab world; reading in the figures and indicators, Algerian Journal of communication, Faculty of Information and Communication, University of Algiers, (23).

 

Conferences

  1. Virtual International Forum: “Research Quality Standards for Media and Communication Sciences Research”, through the Remote Education Technology (ZOOM), Humanities Department, ALWadi University (Algeria), 16, February 17, 2021.
  2. International Symposium: "Electronic education in the Arab world, experiences and surveillance", Tiaret University (Algeria), through the Remote Education Technology (ZOOM), December 16, 2020.
  3. International Forum: "Protecting children from IT risks", Jijel University (Algeria), through the Remote Education Technology (ZOOM), 2-3 December 2020.
  4. The International Forum on the Media and Legal Treatment of the Coronavirus Crisis, through the Remote Education Technology (ZOOM), Adrar University (Algeria), 18-19 July 2020.
  5. The 21st Creative Student Forum, "The Role of Entrepreneurship and Creativity among Arab University Students in the Advancement of the National Economy", held from November 27-31, 2019, at Al Ain University, United Arab Emirates.
  6. The third International Al falah University Conference "Towards Advanced Scientific Knowledge in Business Management (TASK-2019)", 1 - 3 May 2019, Dubai, United Arab Emirates.
  7. The eighth International Conference on: “Technologies of sports media and communication in Front of Current Economic Challengers”, Mohammed BOUDIAF University, November 13, 14 and 15, 2018.
  8. The Second International Alfalah University Conference "Towards Advanced Scientific Knowledge in Business Management (TASK-2018)", 1 - 3 May 2018, Dubai, United Arab Emirates.
  9. The 7th International Symposium on "Community Peace and the Possibilities to Meet the Current Challenges", Prince Abdul Mohsen Bin Jalawi Center, Sharjah, 28/4/2018.
  10. The 7th International Conference on Arabic Language, Dubai, 17 - 21 April 2018.
  11. The Fourth International Conference on Emerging Research Paradigms in Business and Social Sciences, Middlesex University Dubai, from January 16th - 18th, 2018.
  12. المؤتمر العلمي الدّولي الثّاني"المجتمع العربي وشبكات التواصل الاجتماعي في عالم متغير"، قسم الإعلام، كلية الآداب والعلوم الاجتماعية، بجامعة السّلطان قابوس، مسقط، أيام 30 أكتوبر إلى 2 نوفمبر 2017.
  13. International Conference:"Media Ethics and Laws of Media in Gulf ", Faculty of Communication, University of Sharjah, April 27-28, 2016.
  14. The second meeting of Arab Association of Communication Sciences "Arab e-society and the challenges of development", held at the Higher Institute for Ph.D., Faculty of Arts and Humanities and Social Sciences, Lebanese University, 27, 28, November 2015.
  15. International Conference on "The role of information and communication in the marketing of cities and cultural heritage", University of Constantine, in framework Constantine the Capital of Arab Culture, Algeria, 13, 14, October 2015.

Professional Experience

Academic and professional experience:
  • Assistant Professor. College of Communication and Media, Al Ain university, January 2017 to now
  • Assistant  Professor,  Collage of Communication,   University of Sharjah, United Arab Emirates, September 2010 – December 2016
  • Associate Professor, Department of Information and Communication Sciences, Faculty of Law, University of Batna, Algeria, 2009 – 2010.
  • Assistant Professor, Department of Information and Communication Sciences, Faculty of Law, University of Batna, Algeria, 2006 – 2009.
  • Lecturer, Faculty of Social Sciences, University of Batna, Algeria, 2001-2005.
  • Lecturer, Faculty of Arts and Social Sciences, University of Mohamed Boudiaf, Algeria, 2000-2001.
  • Teaching Assistant Professor at the University of Emir Abdelkader, Constantine, Algeria (1996-2000), Algeria.

Administrative and service positions:

  • Dean of College of Communication and Media at Al Ain University: September 2020 to now.
  • Acting Dean of the Faculty of Communication and Media, Al-Ain University: March - September 2020.
  • Head of Communication and Media Department, Faculty of Communication and Media at Al Ain University: September 2017- January 2021.
  • Chair of the Council of College of Communication and Media at Al Ain University,  September 2020 to now .
  • Member of the Council of College of Communication and Media at Al AinUniversity, 2019/2020, 2018/2019, 2017/2018.
  • Chair of the team for preparing and editing the digital journalism specialization project submitted to the Academic Accreditation Commission of the Ministry of Education of the United Arab Emirates, and the specialty was accredited on September 19, 2020.
  • Chair of the self-study preparation and editing team to renew the accreditation of the Communication and Media Program at the College of Communication and Media, Al Ain University and submitted to the Academic Accreditation Commission of the Ministry of Education of the United Arab Emirates, Spring 2018/2019, and the accreditation was renewed on June 17, 2020.
  • Chair of the team of preparing and editing the self-study for the Communication and Media Program at the College of Communication and Media, Al Ain University and submitted to the German Authority for International Academic Accreditation ((AQAS, Fall 2018/2019), and the program obtained international academic accreditation from (AQAS) on May 30, 2019, for a period of six years .
  • Member of the University Governance Committee at Al Ain University:  September 2020 to now
  • Member of the Study Plans Committee at Al Ain University:  September 2020 to now
  • Member of the Academic Accreditation Committee, Al Ain University,  September 2019 to now
  • Chair  of the Academic Accreditation Committee in College of Communication and Media, Al Ain University  September 2019 to now
  • Member of the Academic Accreditation Committee, College of Communication and Media, Al Ain University, 2017/2018 & 2018/2019.
  • Member of Quality Committee for Academic Affairs Committee, College of Communication and Media at Al Ain University: 2017/2018, 2018/2019, 2019/2020, 2020/2021.
  • Member of the Social Committee at Al Ain University: 2020/2021.
  • Member of the Committee for Community Interaction at Al Ain University: 2020/2021, 2019/2020, 2018/2019.
  • Member of the Committee for Academic Outcomes Evaluation Committee, Al Ain University: September 19 to now
  • Member of the Coordination Committee between the two headquarters (Abu Dhabi and Al Ain) at Al Ain University: 2018/2019.
  • Chairman of the Board Members Grievances Committee at Al Ain University: 2020/2021.
  • Chair of the Quality Officer for Academic Affairs, College of Communication and Media at Al Ain University, second semester 2016/ 2017.
  • Member of the Organizing Committee for the Scientific Day of the Faculty of Communication and Media at Al Ain University on Wednesday 19/4/2017.
  • Representing the Faculty of Communication and Media, Al Ain University, to attend the 6th Intergovernmental Communication Forum in Sharjah on Thursday, March 23, 2017.
  • Participated as a guest in the live broadcast program to cover the activities of the Sixth Intergovernmental Dialogue Forum, to discuss "The relationship of sustainable development with media and new media tools" in Sharjah, on Thursday March 23, 2017, at 14.00 - 14.20.
  • Member of the International Academic Accreditation Committee, Faculty of Communication, University of Sharjah (2012-2016).

Teaching Courses

Graduate Courses:

  • Media Ethics, University of Batna, Algeria.
  • Issues of Public Opinion, University of Batna, Algeria.
  • Communication and Persuasion, University of Batna, Algeria.
  • Communication and Social Change, University of Batna, Algeria.
  • Theories of Information. University of Batna, Algeria.
  • Modern Communication Technology, University of Batna, Algeria.
  • Computer and the Internet, University of Batna, Algeria.

Undergraduate Courses:

  • Campaigns for public relations, Al Ain University of Science and Technology
  • Writing for public relations, Al Ain University of Science and Technology
  • Organization of special events and activities, Al Ain University of Science and Technology
  • Production of information materials for public relations, Al Ain University of Science and Technology
  • Media ethics, Al Ain University of Science and Technology
  • Media and Development, University of Sharjah.
  • Media Writing 1, University of Sharjah.
  • Special Topics in Communication, University of Sharjah.
  • Communication Theories, University of Sharjah.
  • Program Presentation, University of Sharjah.
  • Video Shooting, University of Sharjah.
  • Writing for Online Journalism, University of Sharjah.
  • Introduction to Information and Communication. University of Batna, Algeria, and the University of Sharjah.
  • Researches of Information and Communication,University of Batna,Algeria
  • Media Sociology, University of Batna, Algeria
  • Media History, University of Batna, Algeria
  • Radio and Television Production, University of Batna, Algeria.

Memberships

  1. Member of Academic Committee in International Center for Government Communication - Sharjah 2020/2021.
  2. Member of Scientific Council of the Department of Graduate Studies Institute researcher contracted with the University of Airs America, since June 2013.
  3. Member of scientific journal Al Hekma of media studies, a scientific journal international, issued by Dar Kounouz Al Hekma in Algeria.
  4. Member of International Federation for the Arabic language, since March 2013 to now.
  5. President of the Media Association Scientific, College of Communication, University of Sharjah, since 2012 to 2016.
  6. Member of the Cultural Committee, College of Communication, Sharjah University, since 2010 to 2016.